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Mario Franjičević
Principal Analyst, Automotive New Mobility, S&P Global Mobility
Mario Franjičević is principal analyst for Automotive New Mobility at S&P Global Mobility.
Mario is a research expert in the field of automotive Future Mobility. Mario analyses and forecasts global trends and the disruptive impact of mobility-as-a-service, electrification, and autonomous driving technologies on the auto industry. Since 2011, he is part of the automotive division of S&P Global. Prior to his current role, Mario was responsible for volume forecast and market analysis of passenger cars and light commercial vehicles in Europe and the Middle-East/Africa (EMEA). During that period, he gained specialized knowledge in vehicle manufacturers' BEV (battery electric vehicles) platform strategies.
Mario was employed by Daimler AG, BMW Group Japan, and Mitsumi Electronics, where he had roles in market research, price/volume planning and product management.
Mario is a graduate of the University of Applied Sciences Nürtingen, Germany, Business Administration. He is a post-graduate fellowship holder of the German Academic Exchange Service (DAAD) - "SP Japan" The program that tightens business and cultural relations between Germany and Japan in an 18-month stay in Japan. Mario is fluent in: German, English and Croatian. Mario also speaks intermediate Japanese.
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