Top 10 US pro sports teams, 2025

Six of the top 10 professional sports teams selected by our US survey respondents were NFL teams, along with three NBA teams and one MLB team, according to data from S&P Global Market Intelligence Kagan's US MediaCensus online consumer survey, conducted in the third quarter of 2025. Respondents to the survey were asked about the sports leagues watched in their households, and which teams they were fans of across the National Football League Inc., Major League Baseball, National Basketball Association Inc., National Hockey League LP, Major League Soccer LLC, WNBA Enterprises, LLC and National Womens Soccer League LLC.

The Kansas City Chiefs and the Dallas Cowboys of the NFL claimed the top two spots among total respondents, narrowly edging out the Los Angeles Lakers for third place. The other NBA teams to make the top 10 were the Golden State Warriors (7th) and the Boston Celtics (10th). The New York Yankees were the only MLB team to make the top 10, taking the fifth spot.

The next MLB team was the Chicago Cubs, which ranked 15th most popular overall. The Indiana Fever was the most popular WNBA franchise, at 17th overall. The most popular NHL team was the Chicago Blackhawks, just ahead of the Boston Bruins, at 48th and 49th overall. The 74th most popular franchise was the highest MLS team in the rankings, Inter Miami CF. Among the NWSL, the Chicago Red Stars was the most popular team, followed by the Kansas City Current and the NY/NJ Gotham FC.

For full tables in Excel format, click here.

Examining the top 10 teams by age group shows that younger respondents were more likely to be fans of NBA teams, with NBA teams holding half of the top 10 among the 18–24 age group. Older respondents were more geared toward NFL teams, with NFL teams taking nine out of the top 10 slots among those aged 65+. The Chiefs, Cowboys and Eagles were the only teams to rank in the top 10 across all age groups.

The Lakers was the most popular team among male respondents, followed by the Yankees, Chiefs and Cowboys. The only team in the top 10 among male respondents that wasn't in the top 10 of total respondents was the Chicago Bulls. Among female respondents, the Chiefs and Cowboys were the most popular teams. The 49ers were the only team to make the top 10 for women that didn't make the top 10 among total respondents.

Among those who only speak Spanish in their households, the top two spots were held by NBA teams: the Miami Heat and the Los Angeles Lakers. Inter Miami CF made the top 10 among bilingual and mostly Spanish-speaking households, while Atlanta United FC also made the top 10 in Spanish-only households. The Kansas City Current was the only National Women’s Soccer League team to make the top 10, among those mostly speaking Spanish in their households. NFL teams made up the lion's share of the top 10 teams for households speaking only Spanish (6 of 10) or English (7 of 10), but held many fewer spots among households speaking both languages.