The Power of Sports: Breaking down the big business of sports broadcasting

Sports content continues to dominate linear TV, accounting for over 95% of the most-watched programs in 2023 in the US. The strength of live sports programming is growing as traditional linear TV networks spar against streaming services for valuable media rights. At the same time, local rights are shifting from regional sports networks to local broadcast stations, and new sports-centric streaming services have emerged to target audiences outside of the traditional pay-tv ecosystem. Consumers now have a myriad of platforms to consume content amidst the changing landscape.

Please join S&P Global’s Mike Reynolds, Justin Nielson and Scott Robson in a discussion on:

• The increasing cost of global sports rights
• The evolving business model for local sports rights
• The state of the regional sports networks
• The growth of sports direct-to-consumer services