Viacom Inc.'sViacom Velocity, the company's integrated marketing and creative content unit, announceda dedicated Los Angeles movie studio group.

The group was created to meet the needs of the Velocity's brandedcontent campaigns. The team will be jointly headed by Senior Vice President of Creativeand Production Chris Lenz and Senior Vice President of Integrated Marketing DanielleDella Corna-Kupchak.

The 25-member team has writers, producers, editors, designers,account managers and directors.