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T-Mobile lures AT&T subs with free DIRECTV Now

T-Mobile US Inc. is luring AT&T Wireless customers with a free one-year of the DIRECTV Now service.

In a Dec. 15 news release, the carrier said switching AT&T Inc. customers will receive a $35 monthly bill credit, the monthly cost of DIRECTV Now service, for a period of 12 months if they activate two lines and shift their numbers to T-Mobile ONE.

Further, Simple Choice customers can access the streaming service on Binge On.