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Google to pay €150M fine in France over ad practices

French competition authority Autorité de la Concurrence fined Google LLC about €150 million over "brutal and unjustified" suspension of keyword advertisers on its platform, U.K.'s The Independent reported, citing a statement from Chairman Isabelle de Silva.

De Silva said the Alphabet Inc. unit's rules needs to be "clear and imposed equally to all advertisers."

In September, the French government also ordered Google to pay a €965 million to settle a four-year fiscal fraud investigation.