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X5's Pyaterochka launches co-branded card

Russian grocery retailer X5 Retail Group NV on Aug. 7 said that its soft discount store Pyaterochka has launched co-branded Visa cards with PJSC Post Bank, a subsidiary of JSC VTB Bank.

The new card combines benefits of Pyaterochka's Helping Card loyalty program and Post Bank's services, such as purchase points and a free savings account.

Clients can apply for the card at any Post Bank branch without issuance or service fees, X5 said.

The card has been available at Post Bank branches in Russia's northwestern and central federal districts since Aug. 1, and will be issued in September at branches in regions where Pyaterochka stores operate.