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Choice Hotels to open more than 30 new Comfort hotels in Japan

Choice Hotels International Inc. aims to launch more than 30 new Comfort-branded hotels in Japan by 2033.

The lodging franchisor entered into a 10-year extension of its existing master franchising agreement with Choice Hotels Japan, the brand's exclusive franchisor in Japan since 2003, according to a release.

The first seven of the new Comfort hotels are slated to open over the next three years in Kyoto, Matsuyama, Nagoya and other prominent cities.