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Media & Comm, editor's picks

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TMT Digital Newsletter: May 2021

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Fintech Intelligence Digital Newsletter: May 2021

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Media & Comm, editor's picks

Here are the editor's top picks for the week.

Programmers take aim at Nielsen's Total Content Ratings

Executives expressed concerns about the Nielsen Holdings product's accuracy and readiness as its scheduled syndicated release date nears.

TV stations, local cable eye strong political ad spending during 2018 cycle

Executives at local station and cable organizations are turning the page on this year's historic election cycle and looking ahead to projections for ad spending during the 2018 midterm elections.

VR Focus: Market leaders reach high, differ on strategies

Samsung Electronics Co. Ltd., Sony Corp. and HTC Corp. have each taken a different approach with their VR headset releases over the past year, to varying degrees of success.

VR Focus: Facebook firmly believes in VR, despite slow start

Facebook Inc. CEO Mark Zuckerberg may be a firm believer in virtual reality technology, but the social media giant faces some stiff challenges when it comes to the adoption of VR.

VR Focus: Apple bucks the trend

Apple Inc.'s failure to hop on the virtual reality bandwagon has raised questions about its long-term prospects. With major players like Facebook and Alphabet Inc. leading the VR land grab, many took Apple's path less traveled for a bad bet.