Blue River Underwriters said March 29 that it Platinum ProgramManagers and Insurance Services.

Daniel Rieden, founder and CEO of Newport Beach,Calif.-based Platinum Program Managers, will be president of the Blue RiverUnderwriters Auto Dealer Program, which serves franchised car dealers.

Blue River Underwriters is a national program administratorwith managing general underwriting and managing general agent authority for 10programs with international carriers. The company partners with select retailand wholesale insurance agents to deliver industry risk insights for insureds,including auto dealers, contractors and outdoors entities.

Blue River Underwriters is part of Breckenridge InsuranceGroup, an international specialty wholesale insurance broker, program manager,managing general agent and insurance services provider.