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Media & Comm, most read: Sinclair's TV station deals; Comcast's Fox bid

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Media & Comm, most read: Sinclair's TV station deals; Comcast's Fox bid

Here are the most read stories of the week.

Q&A: Ad-tech exec: 'Trust in advertising is at an all-time low'

The advertising industry and tech sectors face a range of privacy and data-protection challenges, following numerous hacks and data-usage scandals that rocked some of the biggest names in ad tech. Brands are increasingly pushing for more transparency and control, while regulators are scrutinizing rapidly evolving marketing models and online advertising practices. S&P Global Market Intelligence sat down with the CEO of a self-proclaimed "ethical" ad-tech agency in London to learn more about the evolving digital advertising sector.

DISH execs: Sling won't sacrifice profits for subscriber growth

DISH Network Corp. Chairman Charlie Ergen said he is not willing to lose $10 a month on every subscriber "so that Wall Street has a number that analysts can write about." Ergen's comments came after an analyst referenced AT&T Inc.'s plans to debut a sports-free, over-the-top television service that will be called AT&T Watch and cost $15 a month.

Sinclair offers additional info about deals to sell TV stations

Sinclair Broadcast Group Inc. offered additional information about agreements to sell TV stations related to closing the Tribune Media Co. acquisition. 21st Century Fox Inc.'s Fox Broadcasting Co. is a buyer, along with other previously announced buyers, Standard Media Group LLC, Meredith Corp., Howard Stirk and Cunningham Broadcasting Corp., of certain television stations Tribune and Sinclair expect to sell as a condition to the closing of Sinclair's acquisition of Tribune stock in an accretive transaction valued at $4.6 billion after the divestitures.

The Week Ahead: FCC eyes mid-band spectrum amid Sprint/T-Mobile deal

At the top of the agency's agenda for its May meeting is a proposal that would allow more efficient use of 2.5 GHz spectrum. A major player in the band is Sprint Corp., which holds 150 MHz of nationwide 2.5 GHz spectrum.

Report: Comcast readies all-cash bid to challenge Disney-Fox deal

Comcast Corp. is seeking a bridge loan increase to fund its planned all-cash bid for 21st Century Fox assets, three people familiar with the matter told Reuters. According to the report, the move is Comcast's first concrete step to challenge Walt Disney Co.'s $52.4 billion deal to buy an array of Fox's international and domestic assets.