WeedMD Inc. closed a strategic investment worth C$250,000 in Toronto-based Snipp Interactive Inc.

Snipp Interactive is a global loyalty and promotions company focused on disruptive engagement platforms for consumers.

Under the deal, WeedMD will nominate one member to Snipp's advisory board.

The companies also entered into an agreement under which WeedMD will appoint Snipp as its technology vendor of record to design and deploy custom marketing solutions for direct sales, retail sales, referral/sourcing programs, distributor programs and other programs.

WeedMD is an Ontario-based producer and distributor of medical cannabis and oils.