Lions GateEntertainment Corp. bought a stake in production company PrimalMedia for an undisclosed amount.
Under the deal, Lions Gate will distribute Primal Media'scontent worldwide as well as adapt formats owned by Primal Media for the U.S.and worldwide market. Primal Media, which will continue to developand produce unscripted programs in the U.K., will workwith Lions Gate's alternative programming team in the U.S. to adapt U.S.formats for the U.K., the company said July 13.
Primal Media was formed by Gogglebox founders, formatcreators and executive producers Mat Steiner and Adam Wood.
Lions Gate recently agreed to acquire Starz for nearly $4.4 billion.