trending Market Intelligence /marketintelligence/en/news-insights/trending/Hmrjtffbh0zZb1oOuiQg0w2 content esgSubNav
In This List

Starz names marketing chief

Blog

Highlighting the Top Regional Aftermarket Research Brokers by Sector Coverage

Podcast

Next in Tech | Episode 99: Like Vegas, CES is back!

Blog

Insight Weekly: PE firms shift strategies; bank earnings kick off; bankruptcies plummet

Blog

Tech M&A Outlook: Back on track in 2023?


Starz names marketing chief

Starzpromoted Alison Hoffman to the newly created position of chief marketingofficer.

Hoffman spearheads all of the company's consumer andaffiliate marketing, including brand and creative strategy, media planning anddigital and social marketing, Starz said July 7. She also oversees branding andpositioning of Starz's consumer platforms and products.

Hoffman recently served as the company's executive vicepresident of marketing. Previously, she was vice president of creative andbrand strategy at AMC NetworksInc.