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Daily Mail publisher eyeing Yahoo

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Daily Mail publisher eyeing Yahoo

The Daily Mail ()'s parent company, Daily Mail and General Trust plc, is in talks with severalprivate equity companies regarding a potential of , The Guardian (London) reported April 11.

A DMGT spokesman reportedly said that the talks are still ata very early stage, and that there is no certainty of a deal.

The company has been talking to six PE firms, includingGeneral Atlantic LLC, to finance a bid for Yahoo, The Wall Street Journal reported April 10, citing people familiarwith the matter.

DMGT may reportedly opt to buy Yahoo's news and mediaproperties, including Yahoo Finance, Yahoo Sports, Yahoo News and a videobusiness.

Another possible scenario would see a PE firm acquiringYahoo and combining its news and media assets with the Daily Mail's digital businesses, DailyMail.com and online newsplatform Elite Daily. DMGT would take the majority stake in the resulting newcompany.

An acquisition of Yahoo's news properties would allow the Daily Mail to boost its U.S. presence,according to The Wall Street Journalreport.