Dallas-based Integrity Marketing Group LLC entered into an agreement to acquire the senior market division of Ohio-based Cornerstone Broker Insurance Services Agency Inc.
The division will be rebranded as Cornerstone Senior Marketing following the acquisition. As part of the deal, Cornerstone founder and CEO John Carroll and other members of management will become owners in Integrity. Cornerstone will maintain its offices in Cincinnati, Cleveland and Columbus, and its employees will remain in their roles.
Financial terms of the private transaction were not disclosed.
Integrity Marketing is a distributor of life and health insurance products focused on serving the senior market. Cornerstone is a Medicare supplement and Medicare advantage distributor in Ohio and other parts of midwestern U.S.
