ShutterstockInc. and Google Inc.entered an image licensing deal whereby Google's digital and mobile ad productswill gain access to Shutterstock's collection of images.
The deal will give Google's Adsense, Adwords and Admoblicense to use Shutterstock's images for advertising, according to a July 12press release. The application program interface integration between thecompanies will provide Google with tools to check the performance of imagerywith copy, directly inside its advertising products.
Google is owned by AlphabetInc.