LVMH Moët Hennessy - Louis Vuitton Société Européenne-owned watch brand Tag Heuer has named Benjamin Beaufils president of its North American operations, Women's Wear Daily reported Sept. 23.
Beaufils was the former head of the Louis Vuitton brand's North American arm. He reportedly will run Tag Heuer from both its offices in New York and New Jersey.
Beaufils will report directly to Tag Heuer's vice president of sales, Yann Bouillonnec, the report said.
