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Amazon bans incentivized reviews

Amazon.comInc. banned incentivized reviews as part of an update to thecommunity guidelines.

According to an Oct. 3 post on the company's website, the onlineretailer will only allow such reviews via the Amazon Vine program, and only thecompany will select the reviewers to post opinions about new and pre-releaseproducts.

The updated guidelines have been applied to productcategories and will not affect books.