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Rakuten launches vacation rental booking platform

Japanese internet and e-commerce company Rakuten Inc. said June 15 that its vacation rental business Rakuten Lifull Stay has launched its vacation rental and accommodation booking website, Vacation Stay.

The new online service offers various types of accommodation, ranging from homes and rooms in residential buildings to beds in hostels. Vacation Stay was opened to accept reservations as Japan's Private Lodgings Business Law came into effect, allowing private residences to be rented out for short-term lodging.

Vacation Stay also offers a system to help hosts manage lodging reservations, rental inventory, sales and payments. In addition, accommodation hosts will eventually be able to list their properties across several booking sites that have previously formed partnerships with Rakuten.

Currently, hosts can co-list their properties on Booking Holdings Inc.'s online travel reservation service, and Rakuten plans to expand this option to its Rakuten Travel business as well as other partners that include Expedia Group Inc.'s HomeAway, China's Tujia, Taiwan-based and South Korea's Yanolja.