Perception Analytics
Gather Actionable Feedback from the Capital Markets
Perception Analytics help corporate issuers understand how investors and analysts perceive their company, how effectively their corporate messaging strategy is resonating with the Street and what the market expects going forward.
By conducting perception studies, collecting online surveys, and soliciting regular investor feedback, you can gather sentiment analysis on strategy, management and communications, help steer C-suite discussions, shape investor perceptions and differentiate your investment story.
Solution Details
Perception Analytics includes customized tools for gathering market feedback specific to your objectives, timelines, and budgets.
-
Perception Study
Our team performs a qualitative and quantitative perception study that delivers actionable insights to IR, management, and the Board.
-
Sustainability Perception Study
We build a shareholder perspective of ESG materiality.
-
Quarterly Perception Analysis
We collect ongoing feedback from the investment community throughout the year during earnings releases.
-
Online Survey
We develop and manage an online survey to capture immediate feedback and event engagement metrics.
-
Real-Time Investor Feedback
We gather timely and in-depth feedback from targeted perception interviews.
Key Differentiators
-
Team Expertise
Our subject-matter experts conduct in-depth perception interviews, prioritizing engaging dialogue over a Q&A survey approach.
Extensive coverage across time zones and languages enables us to service a global client base with an understanding of regional differences in corporate structures and investor expectations.
-
Proprietary Methodology
Our analysis process blends a quantitative and qualitative approach that synthesizes vast amounts of direct market feedback into actionable, digestible key findings.
We provide clients with a seamless and effortless workflow by integrating data and insights from Investor CRM, Global Markets Intelligence, Investor Targeting, and IR Advisory.
-
Benchmarking Database
A comprehensive database of management and IR ratings from a global client base provides industry, market cap, and geographical benchmarks.
We benchmark your efforts in these areas.
Strategy, including clarity of and confidence in strategy, the importance of ESG in the strategy and ESG performance
Management, including strategic vision, execution, credibility. communication style, accessibility, and breadth and depth
Investor relations, including industry knowledge, credibility, accessibility responsiveness, proactiveness, disclosure and transparency. earnings call and Investor Day event
-
Reputation
As a trusted name in perception outreach, we leverage existing relationships with the buy- and sell-side communities to encourage participation in our perception studies and gather sensitive market feedback.
Issuers rely on our team to represent their IR and management teams and ask thought-provoking questions that garner honest, actionable feedback from the market.
Issuers can rely on our team to represent their IR and management teams and ask thought-provoking questions that garner honest, actionable feedback from the market.
Thought Leadership
Related Products
Capital Surveillance
Analyze stock, bond and beneficial ownership and analyze investor motives.
Investor CRM
Streamline IR activities with BD Corporate, our powerful, easy-to-use workflow solution.
Investor Targeting
Identify, target and engage investors who are compatible with your investment story.
IR Strategy and Advisory
Get expert guidance and planning for annual strategies, investor days, pre-IPO, M&A, and more.
ESG and Governance
Benchmark and report on your ESG performance and target ESG-focused investors.
Investor Day Advisory
Get expert help to plan, execute and measure your investor day to ensure—and demonstrate—success.
Request Follow Up
You're one step closer to unlocking our suite of financial information solutions and services.
Fill out the form so we can connect you to the right person.
We're proud of our recent awards!
- Best Managed Data Service Provider, 2025
- Best Private Markets Data Provider, 2025
- Most Innovative use of Generative AI, 2025
- Service Provider of the Year, 2025
And, we delight in supporting our customers with 24x7x365 customer service and a 98% customer service satisfaction rate.
If your company has a current subscription with S&P Global Market Intelligence, you can register as a new user for access to the platform(s) covered by your license at S&P Capital IQ Pro or S&P Capital IQ.