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NBC Olympics crosses $1B in ad sales for Rio Olympics coverage

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NBC Olympics crosses $1B in ad sales for Rio Olympics coverage

NBCUniversalMedia LLC's NBC Olympics unit crossed $1 billion in nationaladvertising sales for Rio Olympics coverage, according to a March 29 post onNBCSports.com.

The figure was reached 129 days before the Rio Games OpeningCeremony on Aug. 5.

NBCU is a unit of ComcastCorp.