webinars Market Intelligence /marketintelligence/en/events/webinars/customer-experience-in-crm-from-laggards-to-leaders events-detail__hero js-detail-hero esgSubNav
Log in to other products


Looking for more?

Contact Us
Webinar Replays

Customer Experience in CRM: From Laggards to Leaders

March 17, 2020
1 Hour

We live in a data-driven economy and users demand immediate results to complex questions they pose to the systems they use each day. While traditional CRM systems are on the cusp of AI and predictive analytics innovations, we know those tools are only as good as the data used to drive results.

We have invited Sheryl Kingstone, of 451 Research, now a part of S&P Global Market Intelligence, to help us answer the question: “How do we think about the future with the data we have today?”.

In this complimentary webinar, we will cover:

  • Data challenges for CRM administrators and users in the current landscape
  • A shift towards a Customer Intelligence Platform (CIP) and its role in digital transformation
  • How to enable the business for CIP with focused spending and sales technologies

Join us for a discussion on how to prepare your organization’s CRM for future possibilities by enriching data, leveraging what you have today and creating a Customer Intelligence vision for the future.

Access Now
S&P Global Contributor
Sheryl Kingstone leads 451 Research’s coverage for Customer Experience & Commerce, which covers the many aspects of how customer experience is a catalyst for digital transformation. Full Bio
S&P Global Contributor
Emily is on the product management team with S&P Global Market Intelligence, focusing on solutions delivered to customers in Sales and Marketing roles, including CRM data solutions. Full Bio

Alex, please download the S&P Networking App

The Platts Events mobile app puts conference navigation and networking at your fingertips. Available one week before the event, the mobile app gives delegates :

  • Advance access to the attendee list
  • Live agenda updates and networking activities
  • Immediate access to speaker presentations
  • Essesntial, real-time event details and notifications
  • Upload a profile photo, set up a meeting, amd more

* Platts attempts to secure as many speaker presentations as possible, however some speakers choose not to share their materials. Therefore some presentations may not become available. Additionally speaker presentations for this event are only available for download from the networking mobile app and web link

Access this free webinar replay at your convenience.

Access Now

This Event Has Ended.

  • Questions?

    Please contact us if you need more info or need help registering.


Access Now

This Event Has Ended.