Salsify raises $200M in TPG-led funding round

Salsify Inc. secured $200 million in a series F financing round led by TPG Capital LP, which is investing out of its TPG Tech Adjacencies LP fund.

The round, which saw participation from Permira Advisers Ltd.'s Growth Opportunities fund, Cap Table Coalition and funds managed by Neuberger Berman Group LLC, valued Salsify at $2 billion.

The e-commerce content management platform will use the proceeds to expand into new markets globally and accelerate product development.

As part of the transaction, TPG Managing Director Arun Agarwal will become a board observer at Salsify.