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Twitter expands in-stream video ads to 12 global markets

Twitter Inc. expanded the availability of in-stream video ads to all advertisers in 12 global markets including the U.S., according to a June 12 official blog post.

The other markets are Australia, Brazil, Canada, France, India, Japan, Mexico, Saudi Arabia, Spain, United Arab Emirates and the U.K. In-stream video ads allow marketers to connect with their audience through pre-roll ads.

In the U.S., Twitter has partnered with more than 200 video publishers, including TV networks, teams from major sports leagues and professional news outlets.