German firm Bayer's pharmaceutical sales were up 3.1% year on year in the third quarter (Q3), driven by the good performance of Xarelto (rivaroxaban), Eylea (aflibercept), Stivarga (regorafenib), and Xofigo (radium-223).
IHS Global Insight perspective | |
Significance | The HealthCare division of Bayer AG reported an increase in sales of 0.5% year on year to EUR4.7 billion (USD6.4 billion) during the third quarter (Q3) of 2013. |
Implications | Sales were driven up by the good performance of Bayer's new products Xarelto (rivaroxaban), Eylea (aflibercept), Stivarga (regorafenib), and Xofigo (radium-223). |
Outlook | New and upcoming launches will continue to fuel the firm's pharmaceutical sales growth in the medium term, with a mid-single-digit percentage growth expected for its HealthCare division in 2013. |
German firm Bayer AG's HealthCare sub-group has reported encouraging results, with sales up by 0.5% year on year (y/y) in the third quarter (Q3) of 2013 to EUR4.7 billion (USD6.4 billion). Growth was driven by the positive performance of new pharmaceutical products: anticoagulant Xarelto (rivaroxaban), eye medicine Eylea (aflibercept), and cancer drugs Stivarga (regorafenib) and Xofigo (radium-223). During the third quarter, Bayer HealthCare achieved its strongest growth in Europe, with reported sales up 9.3% y/y in the region. Bayer's Asia-Pacific operations suffered the most over the third quarter, with sales down 6.3%, while HealthCare's sales recorded a 2.2% y/y drop in North America and a 3% y/y decrease in Africa, Latin America, and Middle East.
In terms of spending, Bayer Group's cost of goods sold decreased by 1.6% y/y to EUR4.6 billion. Meanwhile, selling expenses increased by 2.0% y/y, while general and administration expenses were down 0.8% y/y. Research and development (R&D) expenditures increased by 5.4% y/y to reach EUR781 million. Over the third quarter, Bayer's operating income – calculated by IHS Global Insight as net sales minus cost of goods sold, selling, R&D, and general and administration expenses – decreased by 2.3% y/y to EUR1.3 billion. Over the first nine months (9M) of 2013, Bayer spent a total of EUR2.3 billion on R&D, including EUR1.5 billion in HealthCare.
Bayer: Q3 2013 financial results (EUR mil.) | ||||
Q3 2013 | % change y/y (reported) | First 9M 2013 | % change y/y (reported) | |
Bayer Group's sales | 9,643 | -0.2 | 30,269 | 1.3 |
Bayer HealthCare's sales | 4,742 | 0.5 | 13,985 | 2.2 |
- Pharmaceuticals | 2,818 | 3.1 | 8,213 | 3.5 |
- Consumer health | 1,924 | -3.1 | 5,772 | 0.4 |
Cost of goods sold | 4,616 | -1.6 | 14,357 | 0.5 |
Selling expenses | 2,519 | 2.0 | 7,628 | 4.8 |
R&D expenses | 781 | 5.4 | 2,279 | 4.0 |
General and administration expenses | 473 | -0.8 | 1,394 | 0.4 |
Operating income* | 1,254 | -2.3 | 4,611 | -2.7 |
Operating margin** | 13.0% | 0.3 pp lower | 15.2% | 0.7 pp lower |
R&D as % of net sales | 8.1% | 0.4 pp higher | 7.5% | 0.2 pp higher |
Net income | 738 | 41.4 | 2,744 | 33.9 |
* IHS Global Insight estimate: net sales minus cost of goods sold, selling, R&D, and general and administration expenses ** IHS Global Insight estimate: operating income as a percentage of net sales Source: Bayer AG | ||||
Bayer Group's pharmaceutical unit reported its sales were up 3.1% y/y to EUR2.8 billion during the third quarter. The performance of the sub-group was boosted by the strong sales growth of Xarelto, Eylea, Stivarga, and Xofigo, which posted combined sales of EUR407 million compared with EUR82 million in the third quarter of 2012. Sales of Bayer's former top-selling product Betaferon (interferon beta-1b) continued to recede over the third quarter, due to increased competition, particularly in the United States. Cancer drug Nexavar (sorafenib) achieved sales increase of 2.5% y/y, thanks to a price increase in the US.
Bayer: 2013 sales of leading products (EUR mil.) | ||||
Brand | Q3 2013 | % change (reported) | 9M 2013 | % change (reported) |
Kogenate | 321 | 7.0 | 928 | 5.0 |
Betaferon | 256 | -12.3 | 779 | -12.2 |
Yaz/Yasmin/Yasminelle | 213 | -23.1 | 634 | -18.2 |
Xarelto | 259 | 219.8 | 633 | 231.4 |
Nexavar | 204 | 2.5 | 577 | -0.5 |
Mirena | 165 | -9.8 | 524 | -3.3 |
Adalat | 134 | -21.6 | 446 | -11.0 |
Aspirin Cardio | 114 | -8.1 | 332 | -4.3 |
Avalox/Avelox | 100 | -16.0 | 320 | -11.8 |
Glucobay | 102 | -16.4 | 311 | 0.6 |
Levitra | 77 | 2.7 | 221 | 0.5 |
Eylea | 85 | - | 207 | - |
Cipro/Ciprobay | 50 | -23.1 | 155 | -10.4 |
Stivarga | 51 | 5000.0 | 138 | 13700.0 |
Zetia | 41 | -25.5 | 127 | -15.3 |
Total | 2,172 | 5.2 | 6,332 | 6.9 |
Proportion of Pharma Sales | 77% | 1.0 pp higher | 77% | 2.0 pp higher |
Source: Bayer AG | ||||
Outlook and implications
Bayer expects HealthCare's sales to grow by a mid-single-digit percentage on a currency- and portfolio-adjusted basis to approximately EUR19 billion in 2013. The performance of the group's pharmaceutical division will continue to be driven by the good performance of Bayer's new products and future product launches. With nine promising products currently being assessed by various marketing authorisation organisations worldwide, Bayer's pharmaceutical division should continue to benefit from a positive business momentum in the medium term.
Products submitted for approval as of mid-October 2013 | ||
Products | Market(s) | Indication |
Aflibercept | Japan | Treatment following central retinal vein occlusion |
FC-Patch Low | EU | Contraceptive patch |
Octocog alpha (recombinant Factor VIII) | US | Prophylaxis in adult patients with hemophilia A |
Radium-223 dichloride | EU | Treatment of patients with hormone-refractory prostate cancer and bone metastases |
Regorafenib | EU | Treatment of metastatic and / or unresectable gastrointestinal |
Riociguat | EU, Japan | Treatment of chronic thromboembolic pulmonary hypertension (CTEPH) |
Riociguat | EU | Treatment of pulmonary hypertension (PH) |
Rivaroxaban | US | Secondary prophylaxis of acute coronary syndrome |
Sorafenib | EU, US, Japan | Treatment of thyroid cancer |
YAZ Flex Plus | US | Oral contraception with flexible dosage regimen |
Source: Bayer AG | ||

