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    Overview

    AutoTechInsight Webinar: From horsepower to computing power - the new software vehicle age

    Digital transformation has been buzzing through the automotive landscape with software disrupting the value chain and impacting all stakeholders involved in the industry. With the current growth trend, software will outpace hardware contents in the vehicle, as a result, the cost of development is rising steadily.

    The power of software-driven vehicles creates a world of possibility that previously could not exist. Automaker' strategic planners are busy keeping the growing cost of software development under control, while extending the life of hardware functions. They are embracing new tools and techniques to allow end-users to replicate their familiar digital footprint in-vehicle.

    This is the opportunity that will make certain automakers' brands significantly more attractive to the end-user. Come and listen to our speaker's view on current and future automotive software market growth factors. The speaker will focus on the nature of development challenges automotive software poses to OEMs and suppliers, and take a look at spending growth scenarios.

    Date: Wednesday, December 01, 2021

    Time: 10:00 AM Eastern Standard Time

    Duration: 1 hour

    Speakers

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    Anna Buettner

    Principal Analyst, Connected Car, S&P Global Mobility

    Tawhid Khan

    Software Research Director, Automotive Supply Chain & Technology, S&P Global Mobility

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