Improve the speed, accuracy and impact of product planning, marketing, and field & sales operationsGlobal competition is fierce and OEMs need to be fast, accurate and agile when it comes to product planning, marketing, and field & sales operations. Actionable information and insight will be the difference between market leaders and the rest of the pack.
As a trusted source of critical market, vehicle and consumer information and insights, S&P Global enables OEMs to make better decisions and drive better results by providing:
- Product Planning – Size markets, evaluate competition, invest in the right technologies, select the right partners, mitigate risk, and achieve a more profitable balance across compliance, cost and consumer demands
- Marketing – Identify, target, activate and optimize better audiences to achieve a better experience and improved ROI
- Field & Sales Operations – Close the gap between “plan” and actuals, improve coordination and communication across tier 1-3, optimize your retail network and improve the impact and return of after-sales service programs