The Combined Power of IHS and Polk
Drive decisions across the automotive value chain with industry-leading market research, integrated insight and sales solutions.
Overview & Benefits
In July 2013, IHS Markit acquired R. L. Polk & Co., including Polk and CARFAX.
This partnership combines our cross-industry expertise and global network with R. L. Polk & Co.'s market research, advanced analytics, software tools and extensive vehicle histories for a complete picture of the automotive industry.
The result: you gain greater visibility into the complete vehicle lifecycle--from product planning through manufacturing and sales to adjacent industry solutions.
Benefits
- Empower strategic planning
- Enhance aftermarket solutions
- Galvanize sales and marketing initiatives
- Build, measure and increase customer loyalty
Polk Resources
Automotive Resources
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