Swiftpage Inc., a provider of software and services aimed at small and midsize businesses, acquired Kuvana Inc., which makes an email marketing and marketing automation solution aimed at the same segment of the market.
Kuvana's InBoxGuru technology drives Swiftpage's Act! marketing automation solution. Swiftpage President H. John Oechsle said in a release that the acquisition will allow Swiftpage to expand the Act! brand and product offering.
Swiftpage is a portfolio company of private equity firm SFW Capital Partners LP.