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Virtù Equity agrees to invest in Canadian hair care brand Kerotin

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Virtù Equity agrees to invest in Canadian hair care brand Kerotin

Virtù Equity Partners entered into an agreement to invest in Victoria, Canada-based hair care brand Kerotin Hair Care.

The investment, which will support Kerotin's growth, including in China, is expected to close in the coming weeks.

Kerotin's founders, along with Virtù's executives, are looking to establish a new board and management team for Kerotin, which will be led by Virtù partner Marcos Fabio Lopes e Lima as president.

Virtù is headquartered in Miami, with offices in New York and Canada.