Netflix Inc. is planning to set up offices in Paris and Berlin and has hired executives from media companies for them, TBI Vision reported.
In Germany, Netflix has hired ZDF (DE)'s Lucas Schmidt to join its German originals team.
Meanwhile, in France, the streaming giant has appointed Jimmy Desmarais, co-managing director of Lagardère Studios' Atlantique Productions, as its international originals manager. The Paris office is expected to be opened in September, according to the report.
Netflix has been increasing its presence in Europe with plans to open offices in Brussels, Belgium.