In this biweekly Asia video spotlight feature, S&P Global Market Intelligence provides a roundup of news related to over-the-top, video-on-demand and other online video initiatives in different Asian markets.
* Chinese live-streaming platform Inke Ltd. has set the terms for its Hong Kong IPO. The Beijing-headquartered company will offer 302.3 million shares at HK$3.85 to HK$5 apiece. Shares will start trading on the Hong Kong stock exchange July 12. Inke expects net proceeds of approximately HK$1.22 billion and intends to use it for business and content expansion, research and development, acquisition opportunities and working capital.
* Several video-on-demand service providers in Southeast Asia voluntarily adopted a code ensuring their content offering is authentic, free from hate crimes, pornography and other inappropriate content. The self-regulatory code was adopted by Astro Malaysia Holdings Bhd., Star Media Group Bhd.'s dimsum, Hooq Digital Pte. Ltd., iflix Sdn. Bhd., 21st Century Fox Inc.'s Fox+, Netflix Inc., Media Prima Bhd.'s tonton, Television Broadcasts Ltd. and the Southeast Asian unit of Walt Disney Co., Digital News Asia reports.
Content and carriage deals
* Viacom Inc.'s subsidiary Viacom International Media Networks signed a channel distribution deal with Amazon.com Inc. to make Nickelodeon Japan and MTV MIX available on Amazon Prime Video Channels.
* Chinese streaming platforms 6.cn Inc. and Huajiao Information Technology (Beijing) Co. Ltd. are merging, according to 6.cn's parent company Songcheng Performance Development Co. Ltd.
* Weibo Corp.'s video platform Yunjian is partnering with V Fine Music to build a copyright ecosystem for original background music for short videos, Sina reports.
* Nine Entertainment Co. secured the exclusive rights to broadcast the Australian Open from 2019 to 2024. The company acquired all audiovisual rights for broadcast, streaming, mobile, digital and social platforms.
* Freeview Australia Pty Ltd.'s New Zealand unit has begun rolling out its upgraded on-demand TV platform. The new Freeview On Demand offers shows across all participating broadcasters — TVNZ, MediaWorks, Maori Television and RNZ — into a single content library.
* FOXTEL aims to launch its direct-to-consumer sports streaming offering in November, sources told The Australian Financial Review.
* D'Live upgraded its over-the-top service with the launch of D'Live Plus UHD. The revamped platform offers Google Inc.'s YouTube LLC, Alphabet Inc.'s Google Assistant and supports Google Android TV 8.0 and Netflix 5.0.
* Lotte Group's Lotte Cultureworks will release its SEECHU over-the-top service July 10, Yonhap News Agency reports.
* Eros International PLC launched over-the-top streaming platform Eros Now in Sri Lanka on Dialog Axiata's Dialog ViU app.
* Sesame Workshop launched its first branded "Sesame Street" section on iQIYI Inc., allowing audiences in China to watch programs including "The Furchester Hotel" and "Smart Cookies" in English and Mandarin.
* Bangladeshi mobile operator Robi launched Splash, an audio and video integrated digital music streaming app.
* Indonesian authorities banned Chinese music video platform and social media app Tik Tok for inappropriate content, Reuters reports.
* Times Internet Ltd. completed the acquisition of an undisclosed majority stake in South Korea's MX Player. According to Television Post, the company will launch the MX Player video-streaming service with more than 20 original shows and more than 50,000 hours of premium content in its first year.
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