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Sony unveils 1st electric concept car

SNL Image

Sony's Vision-S concept car
Source: Sony

Sony Corp. on Jan. 7 unveiled its first electric concept car, called the Vision-S, at the Consumer Electronics Show in Las Vegas.

The prototype contains a range of Sony technology including 33 sensors that are able to monitor the inside and outside of the vehicle. It also includes Sony's 360 Reality Audio system and a panoramic screen for driving information and entertainment content.

Sony President and CEO Kenichiro Yoshida said Sony has tapped at least 11 companies to help develop Vision-S, including automotive components suppliers Bosch, Continental AG, Magna International Inc., ZF Friedrichshafen AG and Benteler International AG; chipmakers NVIDIA Corp. and QUALCOMM Inc.; and automotive applications makers Here Technologies, Gentex Corp., Elektrobit Automotive GmbH and BlackBerry Ltd.'s QNX unit.

Yoshida added that the prototype was built on a "newly designed EV platform allowing for future applications in other vehicle types, such as SUVs."

Sony's stock rose as high as 3.8% on Jan. 7 in Tokyo before closing up 3.2% to ¥7,655.

As of Jan. 6, US$1 was equivalent to ¥108.37.