BB&T Insurance Services Inc., the retail broker of BB&T Insurance Holdings Inc., will start doing business as McGriff Insurance Services on June 25.
The new name comes from affiliate McGriff Seibels & Williams Inc. BB&T Insurance Services of California and BridgeTrust Title are not part of the initial rebranding.
The rebranding comes ahead of the expected third-quarter completion of the acquisition of Regions Insurance Group Inc.
