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Ahold Delhaize's Delhaize Le Lion to add bol.com pickup points at shops

Koninklijke Ahold Delhaize NV said Jan. 14 its Delhaize Le Lion brand and its the Netherlands-based online store bol.com b.v. teamed up to accelerate the Dutch retailer's strategy, aimed at improving its omnichannel offering and growing its business in Belgium.

Food retailer Delhaize Le Lion will add in-store pickup points for online orders from bol.com, beginning 2019. The brand also plans to open about 100 supermarkets in the next three to four years and boost its online business.

Further, Ahold Delhaize said its Albert Heijn brand will continue to expand in Belgium and open 30 to 50 new supermarkets in Flanders in the next few years.