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Report: Apple CEO seeks privacy regulation amid data misuse scandal

Apple Inc. CEO Tim Cook urged regulators and tech companies to work on privacy regulation in a bid to offer greater transparency to users about how their information is collected and shared, The Wall Street Journal reported March 28.

"We've never believed that these detailed profiles of people that have incredibly deep personal information that is patched together from several sources should exist," Cook reportedly said during a recording of an MSNBC (US) show set to air April 6.

The comments came amid ongoing scrutiny over the alleged misuse of Facebook Inc.'s user data by London-based political data analytics firm Cambridge Analytica LLC and other third parties.