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Media & Comm, most read: Comcast takes risk with Fox bid; upfront events wrap

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Media & Comm, most read: Comcast takes risk with Fox bid; upfront events wrap

Here are the most-read stories of the week.

Analysts: For Comcast, the cost of pursuing Fox might be splitting from NBCU

As Comcast Corp. prepares a bid for key 21st Century Fox Inc. assets, legal experts say the cable giant must weigh the deal's potential advantages against the risks of inciting regulatory ire — risks that could include endangering its ownership of NBCUniversal Media LLC. Comcast confirmed May 23 that it is in advanced stages of preparing an offer for the businesses Fox previously agreed to sell to Walt Disney Co.

House subcommittee draft bill to tackle IoT regulation

As more and more devices in homes and cities become connected, a draft House subcommittee bill could be the first step toward legislating the internet of things, though critics note the absence of cybersecurity and privacy provisions.

Data Dispatch: Cell tower companies see little to fear from T-Mobile/Sprint merger

The pending merger of T-Mobile US Inc. and Sprint Corp. will result in fewer cell towers, but U.S. tower companies expect increased investment in the ramp up to next-generation 5G technology to make up for any difference in revenue.

Upfronts 2018: Analysts anticipate mid- to high-single-digit CPM price gains

Wall Street analysts project upfront advertising pricing for the 2018-2019 TV season will increase by at least mid-single-digit percentages despite the continued erosion of linear TV impressions, which registered largely expected rates of decline.

Conference Chatter: Upfronts 2018: Ad loads, reboots and M&A overhang

As the upfront presentation season concludes, networks are gearing up for negotiations to determine how much business they will write prior to the upcoming TV season. Over the next month or more, the actual business deals will play out and the numbers will be counted. Until then, here are few takeaways from the lively presentation season.