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Omnicom Health Group buys full-service patient engagement agency

Omnicom Health Group Inc. bought Snow Cos., a full-service patient engagement agency that focuses on direct-to-patient communications, marketing, education and patient research initiatives for pharmaceutical and biotech companies.

Brenda Snow, founder of the agency and CEO, along with co-owner and COO Corbin Wood, will continue to lead the agency as part of Omnicom Health Group, the company said Feb. 6.

Omnicom Health Group, a healthcare marketing and communications group, is part of Omnicom Group Inc.