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Charter names marketing head

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Charter names marketing head

Charter Communications Inc. appointed Kelly Atkinson to the newly created position of head of marketing for consumer and small-and-medium-sized business.

Atkinson, who most recently was executive vice president of consumer cable and content at Rogers Communications Inc., will oversee Charter's digital, creative and marketing efforts, focusing on increasing penetration of all residential and SMB services, the company said Sept. 6.

Atkinson will report to Jon Hargis, executive vice president and chief marketing officer, and will be based at Charter's headquarters in Stamford, Conn.