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Rakuten plans to offer streaming service in over 40 European countries

Japanese e-commerce company Rakuten Inc. is planning to offer its movie streaming service, Rakuten TV, in 42 countries in Europe, Reuters reported March 14, quoting Rakuten TV founder and CEO Jacinto Roca.

Rakuten has teamed up with television manufacturers Samsung Electronics Co. Ltd., LG Electronics Inc., Philips and Hisense Electric Co. Ltd. to let users watch its movies in HD by using a remote control.

Roca expects the service to become available on more than 80% of the smart TVs in living rooms around Europe. Roca said the move would position Rakuten TV "as one of the top players on a pan-European basis."