trending Market Intelligence /marketintelligence/en/news-insights/trending/2begd_-xp2vzog2klap0tw2 content esgSubNav
In This List

Analyst upgrades Viacom, sees 50% probability of merger with CBS

Podcast

MediaTalk | Season 2
Ep.1: Broadcast's Big Year

Podcast

MediaTalk | Season 2: Back in 2024!

Blog

Japan M&A By the Numbers: Q4 2023

Blog

Global 5G Survey 2023 Fixed wireless access growing but mid-band still No 1


Analyst upgrades Viacom, sees 50% probability of merger with CBS

Citi analyst Jason Bazinet lifted Viacom Inc.'s rating to "neutral" from "sell," TheFly.com reported March 28.

The analyst, who thinks there is a 50% probability of a merger between Viacom and CBS Corp., also lifted the price target on the company's shares to $30 from $26.

CBS Corp. and Viacom's respective boards reportedly plan to meet this week to discuss the valuations of both companies.