trending Market Intelligence /marketintelligence/en/news-insights/trending/0U9ZYhojfTOhqR8vhhuu4Q2 content esgSubNav
In This List

Newell Brands' Krazy Glue unveils 'Krazy Store'

Blog

Using ESG Analysis to Support a Sustainable Future

Video

S&P Capital IQ Pro | Powered by Expert Insights

Blog

Q&A: Streamlining Analytics for TCFD Reporting

Blog

Evergrande and the wider impact: a sentiment analytics based perspective


Newell Brands' Krazy Glue unveils 'Krazy Store'

Newell Brands Inc.'s adhesive solution brand Krazy Glue unveiled a holiday pop-up shop called "Krazy Store" in New York City that showcased the strength of its glue products by using them to hang gift items in the air.

Among the gift items suspended in the air were a 263-pound pool table, a 48-pound teddy bear and a 130-pound home gym, the company said Dec. 13.

The super-glue brand added that some shoppers took home gifts for free after correctly guessing the item's weight.